RETOUCHING

Retouching is the secret sauce. Great retouching is transparent to the viewer, but creates an enormous impact. Just look at the cover of any magazine.

For actors and corporate professionals, I recommend a light retouch – smoothing and evening skin, reducing bags and shadows, reducing stray hairs, and adjusting the image to maximize its pop. No one will know, and you’ll be putting your best you forward.

For pageant contestants, the level of retouching is more dramatic. Flawless perfection. Bright sparkling eyes, and a hyper real, glamorous look.